Kylie Jenner has built herself a beauty empire around her company, Kylie Cosmetics.
The 20-year-old mogul has turned her lip-kit startup into a world-wide beauty brand that brings in millions of dollars every year. But, this week, it seems as though her company has been hacked–by someone pretty close to her.
What was once Kylie Cosmetics has now become “Kris Cosmetics”–just in time for Mother’s Day.
The new collection launches on Monther’s Day–how appropriate–and will include some signature Kris Jenner items.
Her pallet and brush collection is obviously called “You’re doing amazing sweetie.”
And, each eyeshadow color is named after an iconic Kris Jenner line.
The highlight and bronzer though–clearly the best name for it ever–”Your sisters going to jail.”
Clearly, Momager Kris and her marketing genius has paid off (and will continue to pay off) for Kylie. Twitter has been absolutely obsessed with this idea since it leaked on social media and cannot wait to get their hands on this Kris Jenner collection.
— Bad Wolf ? (@hannahhhhh15) May 8, 2018
Kris Cosmetics skdkjekejssakk pic.twitter.com/tAorMLDAK0
— pepe wets (grace) (@Behzinca) May 8, 2018
MARKETING GENIUS! @KrisJenner working hard hahahahahaah so funny ?
— Markows (@MarkowsM) May 8, 2018
NOOOOO WAYYYYYYYY OMG IM SCREAMING
— King Kaleeya (@kaleeya_g) May 8, 2018
Never wanted anything more in my life than the @kriscosmetics collection. Just to have a highlighter called “it’s snowing pussy willows”.
— lauren (@laureenboo) May 9, 2018
@kriscosmetics When the mom is going to have the best make up pallet in the fam! pic.twitter.com/sHhdwtVxEY
— Ashley Grant (@AshleyG94499064) May 9, 2018
@kriscosmetics package is amazing and the names for the shades are EVERYTHING?? pic.twitter.com/j0jUEBdpmk
— Mikah Alazah (@MikahAlazah) May 9, 2018
— Fran Hill (@_franhill) May 9, 2018
— Kimberly | Makeup Artist (@kimberlyywilson) May 9, 2018
I am LIVING for @kriscosmetics I’m seriously about to empty my bank account and get the whole dang bundle
— Kristen Drama (@KristenKjelby) May 9, 2018
I don’t think it’s possible for me to be more obsessed with the @KrisJenner collection from @kriscosmetics. When I say I NEED every product, I mean I need 2 of everything.
— Brandy (@B_Dvs) May 9, 2018
Not even joking, I want the ENTIRE Kris Jenner collection from @kriscosmetics.
— Lacy (@LacyQueen) May 9, 2018
Living for this @kriscosmetics @KylieJenner @KrisJenner collab. Honestly my favorite she’s ever come out with. Partly, because the names of everything are hysterical. “your doing amazing sweetie” face palette with “your sister’s going to jail” highlighter is TOO. GOOD.
— Carleigh Gierhart (@carls_suzanne97) May 9, 2018
OMG I NEED EVERYTHING FROM @kriscosmetics ???
— Mikala (@mikalagraves) May 8, 2018
I’m screaming I literally need all of the @kriscosmetics collection like the packaging is amazing, the shades are amazing, the NAMES ARE EVERYTHING ?? pic.twitter.com/TjqR92or9l
— Erika ? (@Erika_Nicole18) May 9, 2018
when I tell yall I NEED the momager collection by the entrepreneur queen @KrisJenner I’m so serious, this is like the best collection yet @kriscosmetics !!!!!
— chloe (@chlopjones) May 8, 2018
That @kriscosmetics shade “10%” is EVERYTHINGGGGG ! #KrisCosmetics is here
— ? King Della (@DellaGiltmag) May 8, 2018